Understanding PPC Affiliate Marketing
PPC affiliate marketing, or Pay-Per-Click affiliate marketing, is a model where advertisers pay a fee each time their ad is clicked. Essentially, it’s a way of buying visits to your site, rather than attempting to “earn” those visits organically.
Affiliates earn a commission for driving traffic to an advertiser’s site via paid ads, making this a popular method among marketers looking for immediate results.
Understanding SEO for Affiliate Marketing
SEO, or Search Engine Optimization, is the process of optimizing your website to rank higher in organic search engine results. Unlike PPC affiliate marketing, SEO focuses on earning traffic through content optimization and link-building efforts, which can lead to sustained long-term results.